How to start digital marketing

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 Starting in **digital marketing** involves learning core skills, gaining hands-on experience, and building a personal brand or portfolio. Here’s a step-by-step roadmap:



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**1. Learn the Basics**


Understand the key areas of digital marketing:

- **SEO** (Search Engine Optimization)

- **Content Marketing**

- **Social Media Marketing**

- **Email Marketing**

- **Pay-Per-Click (PPC)** / Google Ads

- **Analytics** (Google Analytics, etc.)


**Free Resources:**

- [Google Digital Garage](https://learndigital.withgoogle.com/digitalgarage)

- [HubSpot Academy](https://academy.hubspot.com/)

- [Meta Blueprint](https://www.facebook.com/business/learn)


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 **2. Choose a Specialization (Optional at First)**


You can start general, but later specialize in one area like:

- Social Media Manager

- SEO Specialist

- Email Marketer

- Paid Ads Manager


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 **3. Practice on Real or Sample Projects**


- Start a blog or Instagram page and apply what you learn.

- Volunteer to help friends or small businesses with marketing.


**4. Build a Portfolio**

- Document results (e.g., increased traffic, improved engagement).

- Create case studies or write about your work.


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**5. Learn Tools**


Familiarize yourself with tools like:

- **Google Analytics**

- **Google Ads**

- **Canva** / **Adobe tools**

- **Mailchimp**

- **Meta Ads Manager**

- **Ahrefs**, **SEMrush** (for SEO)


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**6. Start Freelancing or Apply for Jobs**


- Use Upwork, Fiverr, Freelancer, or apply for entry-level jobs.

- You can also find clients through LinkedIn or Instagram.


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 **7. Keep Learning & Stay Updated**


Digital marketing changes fast. Follow blogs like:

- Neil Patel

- Moz

- Social Media Examiner


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Would you like a beginner roadmap focused on a specific platform like Instagram, Google Ads, or SEO?

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